Savor mouth-watering BBQ while you support nonprofits at the 2018 Rotary Rock N Ribs event at Valley View Mall on Friday, June 22 through Sunday, June 24.

Savor mouth-watering BBQ while you support nonprofits at the 2018 Rotary Rock N Ribs event at Valley View Mall (3800 State Road 16, La Crosse) on Friday, June 22 through Sunday, June 24. Admission is free with tickets available for purchase for BBQ samplings.

We’ll be there on Friday infusing energy and enthusiasm into the crowd before the concert by local bluegrass band Black River Revue. Then watch for us on Saturday with our Verve can koozies, photo booth, Random Acts of Verve and fun before the HYDE concert.

The most crucial ingredient at this cook-off? Community.

We know that nonprofits provide critical services that help make our communities stronger, and since investing in our communities is one of our guiding principles, we’re proud to support this finger-lickin’ event.